Creating diverse teams. Who benefits? What happens to productivity in these work groups?
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/Organizations who have diverse teams have an edge against other institutions with more homogeneous ones. There is an art to bringing team... Read More
The challenge of marketing talent recruitment, retention and development.
Length Matters. Below, three different industry professionals weigh in with insightful comments. And mine follow. CMOs stay longer in their roles, they’ll... Read More
Now it’s time for some big content marketing news!
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You know that it is my purpose and passion to dive into and work through all of the chaos and nonsense that... Read More
Big, big challenges for small businesses in 2016 and beyond.
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Small business in not just a category for putting yours and many other growth businesses. It is, in fact, the economic engine... Read More
First . . . an apology!
Sometimes life throws us curve balls. Yes, you know that. And so do I. As a result, most of July was spent... Read More
The Rule of 168!
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The Rule of 168 I’m happy to cite a source when they have done me an incredible favor by synthesizing these choices... Read More
It’s social times 2 today. Get good and get new customers.
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It’s time for a double header. Not the MLB or college baseball games, but the social channels you need to integrate into... Read More
Content marketing is an exciting field today.
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Successful B2B content marketing needs both creativity and an analytical mind. IBM is a really good example in 2016. They have adapted... Read More
Your B2B content marketing team is a game changer!
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As you are aware, your best customers and clients are the ones who need and want your content on their ways to... Read More
8 X 5 = Thrive!
Most people’s mornings are a chaotic mess. Exhausted. Stimulant-driven. Rough. Do these 8 things to elevate your day and your life. You’ll... Read More