Direction and support with hiring guidance from winners!

DON’T MISS A BLOG POST!

AND GET OUR FREE HIRING EFFECTIVENESS MAP

27
Apr
2016
0

Your B2B content marketing team is a game changer!

As you are aware, your best customers and clients are the ones who need and want your content on their ways to making purchase decisions that make them feel good. That’s right . . . feel good. You’ve made some recent hire decisions and they are all probably working out...
Read More
26
Apr
2016
0

B2B social media impact lacking?

Social media spending is expected to climb to a 20.9 percent share of marketing budgets in the next five years. This share was only 5.6 percent in 2009. What is striking, however, is that only 3.4 percent of marketing leaders report that social media contributes very highly to firm performance;...
Read More
31
Mar
2016
0

B2B content marketing success; hire or engage? The hidden CEO/CMO struggle.

This is just the first of a series of posts on “that elephant in the conference room” that doesn’t get talked about. And it’s still a struggle because the “guys” who lead companies still believe that we have the money so we hire rather than outsource and engage the talent...
Read More
28
Mar
2016
0

Our brains love storytelling.

Many business people and their marketing teams have finally discovered the power of storytelling in a practical sense – they have observed how compelling a well-constructed narrative can be. But recent scientific work is putting a much finer point on just how stories change our attitudes, beliefs, and behaviors. Oxytocin...
Read More
17
Mar
2016
0

Data boosts B2B content marketing ROI.

Using data can greatly enhance a customer’s experience. Data can help create detailed buyer personas that deliver important insights into target B2B prospects’ buying habits. Next, we can create personalized messages and campaigns. We need to marry sales objectives with marketing strategies. If marketing generates a lead that becomes a...
Read More

<div itemscope itemtype=’http://schema.org/Person’ class=’fiverr-seller-widget’ style=’display: inline-block;’>
<a itemprop=’url’ href=https://www.fiverr.com/joe_slade rel=”nofollow” target=”_blank” style=’display: inline-block;’>
<div class=’fiverr-seller-content’ id=’fiverr-seller-widget-content-76336b9f-9403-44cd-bf47-f5609b06a593′ itemprop=’contentURL’ style=’display: none;’></div>
<div id=’fiverr-widget-seller-data’ style=’display: none;’>
<div itemprop=’name’ >joe_slade</div>
<div itemscope itemtype=’http://schema.org/Organization’><span itemprop=’name’>Fiverr</span></div>
<div itemprop=’jobtitle’>Seller</div>
<div itemprop=’description’>I help guide people serious about finding and using their and their team’s talents and skills to leverage their personal drive to achieve. I wrote a five-star rated eBook about winners and the vital characteristics they bring to teams to transform and elevate cultures. I have written and published an online course to guide recruiters and hiring managers so they can close the inclusive hiring gap. I own and write two blogs.
</div>
</div>
</a>
</div>

<script id=’fiverr-seller-widget-script-76336b9f-9403-44cd-bf47-f5609b06a593′ src=’https://widgets.fiverr.com/api/v1/seller/joe_slade?widget_id=76336b9f-9403-44cd-bf47-f5609b06a593′ data-config='{“category_name”:”Business”}’ async=’true’ defer=’true’></script>