Global and local interests really match . . . for a change!
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/It’s nice to see that the big guys (Hubspot) in inbound content marketing can bring us their validation of some of the... Read More
You need an integrated marketing and social media strategy.
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Sorry folks, but “build it and they will come” has never been a recipe for success for smart, social and savvy digital... Read More
Your brain with no killer headline. Don’t be this brain.
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#b2bcontentmarketing You and I both know that we can sometimes get caught in that time warp where short-term memory loss combines with... Read More
Hey boys & girls! It’s B2B content marketing road map time!
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The year-to-year changes are modest, but the process uses a map to get you to that all important intersection with your best... Read More
Fast Facts Friday . . .
Enjoy your $1.95/gal. gas! Texas Comptroller Glenn Hegar, conceding that he had been too bullish about oil prices and the economy, said... Read More
The right marketing talent defines your success.
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According to MarketPro, one of the top marketing recruitment firms, the most frequently-overlooked aspect of marketing recruitment is culture fit. Companies have... Read More
A B2B content marketing post to improve your results.
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A Curated B2B Marketing & content post for improving your results. This came to my attention this week while I was researching... Read More
A fractional chief marketing officer on your team?
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While there are many reasons a middle-market company CEO and a smaller-company Owner can benefit from the talent and experience of a... Read More
This is smarter than you think!
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#fcmoservices Social media and marketing don’t happen in a vacuum so get out there and develop relationships with social influencers for maximum... Read More
Tires, coffee and people.
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#fractionalchiefmarketingofficerservices Thank you Seth Godin for re-affirming the concept we share repeatedly with clients, prospects, influencers and friends. Here is the brief,... Read More