Your brain with no killer headline. Don’t be this brain.
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/#b2bcontentmarketing You and I both know that we can sometimes get caught in that time warp where short-term memory loss combines with... Read More
Hey boys & girls! It’s B2B content marketing road map time!
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The year-to-year changes are modest, but the process uses a map to get you to that all important intersection with your best... Read More
Fast Facts Friday . . .
Enjoy your $1.95/gal. gas! Texas Comptroller Glenn Hegar, conceding that he had been too bullish about oil prices and the economy, said... Read More
The right marketing talent defines your success.
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According to MarketPro, one of the top marketing recruitment firms, the most frequently-overlooked aspect of marketing recruitment is culture fit. Companies have... Read More
This is smarter than you think!
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#fcmoservices Social media and marketing don’t happen in a vacuum so get out there and develop relationships with social influencers for maximum... Read More
Tires, coffee and people.
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#fractionalchiefmarketingofficerservices Thank you Seth Godin for re-affirming the concept we share repeatedly with clients, prospects, influencers and friends. Here is the brief,... Read More
Lack of content marketing skills hinders market impact.
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If there is one guiding observation that hits you in the face with what you are doing to engage your targeted prospects... Read More
Transparency. It’s part of your leadership portfolio.
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It’s one of those leadership characteristics that’ not often talked about, at least not in public or mixed company. Why? Because there... Read More
What Keeps CMOs up at night? And does your head hurt?
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There are days when we all want to call upon Deepak Chopra and one of his amazing meditation affirmations. One like this... Read More
Self-management & self-control unleash your strengths to lead and succeed.
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Most of us are familiar with “The Office” television series and all of the dysfunctional and sometimes funny behaviors we saw in... Read More