Media Metrics for B2B Content Marketing Choices.
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/#b2bcontentmarketing The relative value of the media you own or rent. Might want to learn a little more best practices in a... Read More
B2B content marketing best practices using social media that matters.
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#b2bcontentmarketing YouTube has become so popular that its catalog of billions and billions of videos has become known as “the world’s second-largest... Read More
If you didn’t’ do SXSW, what can you do next?
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#b2bcontentmarketing Curation Friday – This is a pretty snappy recap of some of the CMO conversations in Austin last week . .... Read More
4 compelling reasons why real winners outsource B2B marketing and content.
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#outsourcing Are you one of them? Over the past year, I have followed an array of researchers and intelligent sources, including Forbes,... Read More
CMO and CIO/CFO interaction.
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#fractionalchiefmarketingofficerservices Curation Friday Why fractional chief marketing officer services can work in both fast-growth and middle market companies but for slightly different... Read More
Recap of the 10 Compelling Reasons to have Winners Working for Your Success. From Strengths to Actions!
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#b2bmarketing This is a collaborative effort based upon the research of Dr. Rosabeth Moss Kanter, a Harvard Business School professor and author,... Read More
Fractional Chief Marketing Officer (FCMO) Services Deliver High-value Results.
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#engagementmarketing #leadership High-performance business process outsourcing (BPO) has passed its 20th anniversary in the annals of international business operations. It started in... Read More
No. 10 – of the 10 Compelling Reasons You Want Winners Working for Your Success!
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#b2bmarketingbestpractices #leadership Continuity . . . Sustainability. It seems like you never stop hearing someone “preaching” about outsourcing and hiring talent vs.... Read More
Are you engaged with prospects and customers? Do you know where it starts?
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#b2bmarketingbestpractices One-sided, one-directional communication doesn’t work in a world where social media has given customers a megaphone just as powerful as that... Read More
What’s in your 2015 Content Marketing Plan? Here’s what B2B buyers are doing?
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#b2bcontentmarketing Curation Friday – and this is new too. Sometimes Heidi delivers sensory overload. At the same time, you really need to... Read More