9
Jan
2015
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Four steps leaders must take to learn to become successful in a new way . . . and CMOs too!

#leadership #marketingbestpractices

Curation Friday

Here they are. Heed and lead!

  • recognition that their long-honed leadership styles will no longer work;
  • acceptance that it was they who failed in the new role and not outside forces that caused the challenge and blockage;
  • analysis and understanding of the new type of leadership that’s required;
  • and then decisive action in the new mode.

Here we are in the early days of January 2015, and we can look at them through the gloomy lens of any disappointments or failures in 2014 or we can choose to refocus our energies on what matters most to each of us. At the end of the day, the wellsprings of resilience are equally applicable to organizations confronting historic challenges and to individuals confronting the thousand small cuts we may be inflicting on one another every day.

The Slade Group

Lead from your strengths. We’ll handle the marketing role.

As Diane Coutu so eloquently explains in her luminous “How Resilience Works,” “Resilient people possess thee characteristics — a staunch acceptance of reality; a deep belief, often buttressed by strongly held values, that life is meaningful; and an uncanny ability to improvise.

You can bounce back from hardship with just one or two of these qualities, but you will only be truly resilient with all three.

These three characteristics hold true for resilient organizations as well.…resilient people and companies face reality with staunchness, make meaning of hardship instead of crying out in despair, and improvise solutions from thin air. Others do not.”

Going forward and up for a great 2015, come back here for more.

Look for a winning record and a legacy of over 200 awards for marketing and creative excellence and what that means to your marketing and sales strategies.

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