Small business marketing integration and owned media.
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/Friday Curation – at the risk of oversimplifying, paid media is advertising and sponsorships, while earned media is public relations and word-of-mouth.... Read More
Marketing Effectiveness tied to exercise. I’m glad I do it regularly!
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Friday Curation – Exercise has been shown to elevate mood, which has serious implications for workplace performance. I’m willing to bet that... Read More
Fractional Chief Marketing Officer (FCMO) Services Deliver High-value Results.
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Abstract: A majority of C-level leaders in an array of fast-growth companies rise to their leadership positions from technical, operational or financial... Read More
In memory of those who perished and in gratitude for those who serve.
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We grieve for them and for their families and we identify. We think of our own heart-wrenching losses that are not lived... Read More
The great challenge of marketing . . .
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The great challenge of marketing is to cut through the noise and get your message both heard and acted upon. This is... Read More
How to drive sales with content marketing.
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Traditional sales and marketing tactics were mainly focused on pushing a message, pushing a meeting, pushing a contact. Content marketing is focused... Read More
The Most Powerful Ways to End a Presentation.
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#marketing services A Call to Action Most B2B presentations’ primary purpose is to move the audience to action. Use the last few... Read More
Is this exciting? Google page 1 ranking for fractional chief marketing officer services?
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We have written and published two white papers on the value of fractional chief marketing officer services . . . during fast... Read More
SEO Technique to Dominate the Most Popular Methods of Content Discovery
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Define your niche. Your most important effort is to define exactly what keywords you want to dominate. You only need to focus... Read More
How to Create a Social Media Marketing Plan from Scratch.
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If you’re starting from square one, it might feel equal parts thrilling and overwhelming. You know what you want to do and why.... Read More