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23
Aug
2012
0

Innovative, creative leadership = Higher ROI

We need and deserve only those creative and innovative professionals who are achievers to lead our marketing teams, initiatives and campaigns. Why? First, the shape and look of today’s prospects and customers continue to change and evolve. Google has forever redirected the buyer’s “discovery” process. So we absolutely must be...
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13
Jul
2012
0

Are you the right one?

“Get the right people on the bus. Get the right people in the right seats on the bus. Get the wrong people off the bus. Then decide where to drive the bus.” Jim Collins in Good to Great.
13
Jul
2012
0

Are your team’s strengths in play?

According to the Gallup organization, only 20 percent of employees working in large organizations feel their strengths are in play every day. Thus 80 percent of these employees feel somewhat miscast in their roles. Covey in “The Speed of Trust”.
6
Jun
2012
0

AWARENESS

AWARENESS in the business to business (B2B) marketing spaces and functions has definable and usable meaning that impacts your choices and actions to create relationships with prospects and turn them into customers and clients. And often it is a state of being that we desperately want to skip so we...
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<div itemprop=’description’>I help guide people serious about finding and using their and their team’s talents and skills to leverage their personal drive to achieve. I wrote a five-star rated eBook about winners and the vital characteristics they bring to teams to transform and elevate cultures. I have written and published an online course to guide recruiters and hiring managers so they can close the inclusive hiring gap. I own and write two blogs.
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