Length Matters.
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/Curation Friday! As CMOs stay longer in their roles, they’ll be able to point to progressively better results as the desired outcomes... Read More
Are you hiring and rewarding real marketing talent?
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Are you on the fast track to becoming the next CMO in your company? It’s a good idea to learn from, read... Read More
How are you aligning your marketing vision and execution with a transcendent purpose?
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The “Purpose Motive” is a proven concept that simply says that people are not motivated to perform at a higher level by... Read More
The human element of content curation is what makes curated content compelling.
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CURATION FRIDAY – In simplest terms, content curation is a form of content marketing where a publisher (in this case, a small... Read More
5 biggest small business marketing mistakes.
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You Don’t Know What You’re Doing, But Do it Anyway You don’t really have a grasp of how businesses use social (or... Read More
Fractional Chief Marketing Officer (FCMO) Services Deliver High-value Results.
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Abstract: A majority of C-level leaders in an array of fast-growth companies rise to their leadership positions from technical, operational or financial... Read More
This is really worth the effort.
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The ideal length of a blog post is 7 minutes, 1,600 words! When measuring the content that performs best on their site,... Read More
Content curation – one reason it matters.
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Content curation is starting to enter the content marketing lexicon. Why use content curation when you can create your own tailored content?... Read More
Create a Better To-Do List.
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In the hopes of leading a more productive, organized life, we’ve gathered three essential ways to create a better to-do list: 1. ... Read More
In memory of those who perished and in gratitude for those who serve.
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We grieve for them and for their families and we identify. We think of our own heart-wrenching losses that are not lived... Read More
