Best Practices backed up by reports and big data.
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/There are times when it’s appropriate to give props to a group like these folks. Take a moment and click on the link and then scroll down just to the middle of the post.
It’s good to see 3rd party reports and data backing up how we successfully guide our clients with best practices.
http://blog.marketo.com/2014/04/marketing-trend-watch-2014-planning-edition.html