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Content Marketing in 2016. Saturation vs. Engagement. I prefer the latter!


Heidi Cohen almost always gets it right. Both personally and professionally I must disagree with the idea that intuitive or “gut check” marketing is going away. And the reason you ask?

It’s simply this: we buy because it makes us feel good. We do not buy because the data in a chart shows us that everyone else is doing it.

Take a look; http://heidicohen.com/3-key-2016-content-marketing-trends/#utm_source=feed&utm_medium=feed&utm_campaign=feed

And while you are popping a couple of Tylenol in anticipation of the pain of not creating the content and connections between you and your customers, you can choose Fractional Chief Marketing Officer (FCMO) services or Concept to Execution (C2E) services that deliver real, measurable value and underscore the culture you are building. And an exceptional team that delivers exceptional customer experience.

We can show you how. We do it. We have the case studies that tell the story.

Remarkable team . . . The Slade Group. Reach out and let us respond with a neutral and friendly assessment of where and how your marketing can deliver more measurable results.

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