Work spaces impact creativity and productivity.
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/#b2bmarketing Curation Friday. Attention fellow C-leaders, HR executives, space planners and creative marketing professionals. Why did it take a book to be... Read More
Are you just a Twitter bot or are you really human?
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#b2bcontentmarketing You, including my connections and colleagues, who consistently post on LinkedIn and Facebook via Twitter, might want to hit the Pause... Read More
Focus – the 4th of 10 compelling reasons to have winners working for your success.
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#leadership #b2bmarketingbestpractices 4. Freedom to Focus. As every golfer, baseball and tennis player and knows, you must keep your eye on the... Read More
Which metrics matter to marketing’s authentic and positive roles in sales growth?
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#marketingservices #B2Bcontentmarketing When it comes to metrics that matter, you need to look at the following types of key performance indicators (KPIs):... Read More
The 3rd Compelling Reason to have winners working for your success.
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#marketingservices Learning . . . Winners are more likely to voluntarily discuss mistakes and accept negative feedback, because they are comfortable that... Read More
Four steps leaders must take to learn to become successful in a new way . . . and CMOs too!
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#leadership #marketingbestpractices Curation Friday Here they are. Heed and lead! recognition that their long-honed leadership styles will no longer work; acceptance that... Read More
Trending for 2015; CEOs are not who they used to be!
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# marketing #fcmo services Boards are reaching deeper into the companies they oversee to find executives who embrace disruptive technologies and digital... Read More
CMOs: Time for digital transformation or risk being left on the sidelines!
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#digitalmarketing Digital disruption is here and CMOs know it, but it’s time to do more. It’s just about the end of this... Read More
What a long, strange trip it’s been! Content marketing strategy . . . then and now.
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Updating a retrospective. Marketing became the engine of business long ago in a galaxy far, far away! And “The Marketing Profs” were... Read More
Where are you on the value scale of getting more leads, prospects and customers from outsourcing?
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If you are an aware C-Suite leader, CMO or private-equity business owner, you constantly face the challenges of “how do I grow... Read More