Live and lead in ’24?
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/Diversity brings with it a variety of benefits, providing a broad mix of perspectives, skills, experiences and ideas. It’s no secret that... Read More
Why will you take the risk in 2024? What are your challenges to inclusive hiring?
Lack of data. One of the most significant factors behind unachieved inclusive hiring goals is the lack of data. Lack of diversity... Read More
A holistic approach to B2B customer relationships.
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The latest trends and strategies in B2B marketing are diverse and evolve rapidly, especially considering the dynamic nature of today’s digital marketplace.... Read More
Why does employee turnover matter in 2023?
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How ready are you to face this question? And how willing are you to make small changes to positively impact your hiring,... Read More
Google, Microsoft, Amazon, Goldman Sachs and Salesforce are in the news!
60,000 layoffs in the past week. Despite the current business climate and dire predictions for the rest of 2023, remember that you... Read More
What is your experience? | productive
An extensive study in the U.S. and published in the New England Journal of Medicine found that the most productive age in... Read More
It’s OK to resolve this Marketing vs. Sales conflict. Try this approach.
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Many, many, if not the vast majority of SME leaders and owners are still in that place where “hiring another sales person”... Read More
An amazing success story!
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Back in August of this year, Adriana Cruz, President of the Greater San Marcos Partnership, invited me to attend the Governor’s Annual... Read More
Now it’s time for some big content marketing news!
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You know that it is my purpose and passion to dive into and work through all of the chaos and nonsense that... Read More
Struggling to close your B2B prospects? You’re not alone.
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In the last five years, the average sales cycle has grown 22 percent longer, typically with three or more decision makers participating... Read More